The state of pharma product information management in the UK today

On 24th March 2022, Datapharm hosted a live webinar to present key findings from our research exploring how pharma's product information flows in the UK healthcare ecosystem.

If you are interested in watching the recoded version, the webinar "Demystifying product information management and distribution for UK pharma" is available to watch now, on-demand.

Sales Director (Data), Adam Smith, and Product Manager, Matthew Main, presented on the state of product information management in the UK today, discussing how medicine information flows, common roadblocks, key stakeholders, main challenges, and shared insight into how other Pharma organisations are dealing with these common issues, and what steps they are taking to solve and modernise these.

The webinar was focused on providing the audience with three key learning outcomes:

• Understand how product information flows through the healthcare ecosystem and what the most common roadblocks are

• Hear the main challenges that pharma peers and key stakeholders face when managing product information

• Discover how other Pharma companies are investing in Product Information Management to save time, cut costs and ensure their product information is always up to date and accessible

The webinar also touched on relevant concepts and processes to analyse the state of product information and the environment in which it is managed. Key concepts included:

• Reference safety information
• Logistical product information
• UK product information flows
• Types of organisations interacting with Pharma’s product information
• The traditional way to manage product information
• What a PIM is, and how it relates to Pharma’s product information

There are challenges around how product information is managed in the UK today, and Pharma is taking steps to simplify, centralise, easily format, and standardise its data. To assist Pharma in this journey, Datapharm has introduced to the market a new, fully auditable, product information management platform, now included with the emc market access solution. 

Watch this webinar now to understand the state of product information management in the UK today, and how emc supply chain can help the industry to continue to walk away from manual processes, increase efficiency, cut costs and save time.