Webinar replay

What are HCPs saying about medicines information content?

Feb 12, 2026

Datapharm and MILE welcomed customers and MILE members for an exclusive look at HCPs' search behaviours using the SRD search service on emc.

HCP engagement and insights ePIL

Healthcare professionals are under increasing pressure to access reliable medicines information, quickly and in the formats they trust. In this 60 minute masterclass, Datapharm Product Manager Tara Protheroe shares insights from their 2025 electronic medicines compendium (emc) survey of over 600 HCPs, revealing how they are using online resources to support prescribing decisions.

Watch the webinar replay, below, to find out what new medicines information content HCPs most want from Life Sciences and how they are using your product information in practice. Tara highlights preferences for patient information such as ePILs, and discusses how digital tools, including AI, are shaping the future of medicines information.

Webinar replay

What HCPs Are Saying About Medicines Information Content

Download the latest emc user survey report

Read the full report to learn about HCPs' medicines information needs and habits, and how Datapharm is using these insights to improve emc products in the future.

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